Techbytes: Meta strikes deal with Midjourney to boost AI image, video capabilities (The International News)

Meta has announced a licensing partnership with generative AI service Midjourney, marking a significant step in strengthening its artificial intelligence capabilities.

Midjourney, known for creating images from natural language prompts, operates in a similar space as OpenAI’s DALL-E and Stability AI’s Stable Diffusion.

The service is run by San Francisco-based independent research lab Midjourney, Inc, according to The International News.

Meta’s Chief AI Officer revealed the collaboration on X (formerly Twitter), saying:

“Today we’re proud to announce a partnership with Midjourney, to license their aesthetic technology for our future models and products, bringing beauty to billions.”

He emphasized the strategic value of the deal, noting that the partnership reflects Meta’s effort to team up with leading industry players whose expertise complements its own.

“We are incredibly impressed by Midjourney. They have accomplished true feats of technical and aesthetic excellence, and we are thrilled to be working more closely with them,” he added.

Through the integration of Midjourney’s advanced V7 image model and its new VI video generator, Meta is set to significantly enhance the quality and creativity of its AI tools.

The move positions the company to remain competitive in the fast-paced AI race against rivals such as OpenAI’s Sora and Google’s VEO.

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