Economy

LuSE adds Chuuma Asset Management, expanding brokerage base

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The Lusaka Securities Exchange (LuSE) says it has officially registered Chuuma Asset Management Limited as its tenth licensed broker, a development expected to expand market participation and boost investor confidence.

The milestone comes at a critical time for the exchange, which has anchored Zambia’s capital markets for more than 30 years.

Speaking during a bell-ringing ceremony in Lusaka on Tuesday, LuSE Chief Executive Officer Nicholas Kabaso—represented by Chief Financial Officer Chrispin Hatimba—said Chuuma’s admission strengthens the network of intermediaries linking ordinary citizens to investment opportunities.

“Brokers are not merely intermediaries; they are bridges between ambition and opportunity—between a saver and an investment. Every broker that joins this exchange opens a new pathway for the Zambian investor,” he said.

Kabaso congratulated the founders and directors of Chuuma for meeting the regulatory standards required to operate on the exchange, noting that broadening the pool of brokers enhances financial inclusion and positions LuSE competitively within the SADC region.

Read more: Lusaka Securities Exchange closes first quarter of 2025 on a low course

“The future of our market depends on informed participation and ensuring that retail investors have the tools to make sound financial decisions,” he added.

Chuuma Asset Management Chief Executive Officer, Daniel Sitali, said the firm aims to deliver a modern, technology-driven experience to local investors, noting that limited digital infrastructure has historically excluded many Zambians from participating in the stock market.

“Chuuma has been built from the ground up to bridge this gap and offer a modern, seamless investing experience. We are committed to treating every investor with seriousness—no customer query will go unanswered,” he said.

Sitali said the company’s platform features real-time market prices, portfolio tracking, and a 24/7 live chat function to facilitate direct engagement with financial experts.

Chuuma’s entry is expected to widen participation in Zambia’s capital markets as LuSE continues its efforts to improve inclusion, innovation and investor confidence.

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